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6 Things About Rework: Change the Way You Work Forever

Welcome flocks to A beautiful & unique book called REWORK. This is a business book for everybody who has ever dreamed of making anything with their own. This is not the typical business book where you will get a lot of tricks, tools & unique ideas & tell you to work very hard like 24*7 sleep in the office don't even expect from this book. It's totally a different book a simple but tells you the harsh truth & gives you proper advice also. I like the way the authors tell us that to keep simplicity in your business not to plan for the long term. So, without wasting your time let's know about the authors of this book.

Author description: Jason Fried and David Heinemeier Hansson, are software entrepreneurs & co-founders of Basecamp. The company is currently valued at $100 billion. They've written several books, including Getting Real and Ruby on Rails Summary, as well as Remote, their most recent release.

Chapter 1: The New Reality: (why you should read this book)

This is a unique business book for people who have never thought of starting a business and for those who have already built a successful business. It's for everyone who is stuck in a day job and has always wanted to be their own boss. They may enjoy their work, but they hate their boss.

Chapter 2: Takedowns (Take action)

A) Ignore the real world: This actual world appears to be a depressing place to live. It's a place where fresh ideas, unorthodox approaches, and foreign concepts are always rejected. The only things that win are the things that people already know and do, even if they are defective and inefficient. Don't trust them. That world may exist for them, but it does not require you to live in it.

B) Learning from a mistake is overrated: This is a misunderstanding that you must learn from the mistake. What do mistakes teach you? What exactly do you gain from mistakes? You may learn what not to do in the future, but how beneficial is that? You're still unsure what to do next. As a result, failure is not a steppingstone to success.

C) Planning is guessing: Working without a plan might be scary. But following a plan blindly that has no basis, in reality, is far scarier. Always plan for the short term.

D) Why Grow? : Don't try to expand quickly since the bigger you grow, the more problems you'll have to tackle. So don't be afraid to start your own small business. Small businesses, in my opinion, are more profitable than huge ones, therefore you will be pleased.

E) Workaholism: Working more does not imply that you care or get more done. It indicates that working too hard results in fewer accomplishments.

F) Enough with entrepreneurs: Everyone should be encouraged to start his own business, not just rare people that have self-identified as entrepreneurs.

Chapter 3: Go

A) Make a dent in the universe: If you're going to do something, make it worthwhile. To accomplish an excellent job, you must believe that you are making a difference, that you are making a significant impact on the world. That you're a vital component of something big.

B) Scratch your own itch: Making something you want to use is the simplest method to produce a fantastic product or service. Every day, you make hundreds of little decisions when developing a product or service. You're always stabbing in the dark while you're fixing someone else's problem. When you solve your own problem, you will quickly recognize the correct solution.

C) Start making something: If you don't execute your ideas, they are worthless.

D) No time is no excuse: Don't use the excuse to get away with it. It is all your responsibility to achieve your dreams.

E) Drawn a line in the sand: Always remember why you began your business. Good companies have more than a product or service to offer. You must believe in something that will serve as the foundation of your company.

F) Mission statement is impossible: Always make sure your actions and goals are in line with your mission statement. Words with no meaning are useless in business.

G) Outside money is Plan Z: Don't raise money from outsiders or take a loan from a bank if it's not necessary. These two things will happen. First, you relinquish control, and second, raising funds is extremely distracting.

H) You need less than you think: When starting a business, don't aim for the big thing. Maintain as much leanness as possible. Great companies start in garages all the time. You can too

I) Start a business, not a startup: Take control of expenses from day one because actual businesses have to deal with actual things like bills & payroll. So, you should worry about profit from day one.

J) Building to flip is building to flop: Don't search for ways out; instead, commit and focus on your consumers. It is your life's mission, not a steppingstone.

K) Less mass: If you own a tiny business, don't be embarrassed. Smaller companies have expanded quickly.

Chapter 4: Competitors

A) Don't copy: Copying your competitors means you don't know your product or service. Always create your own voice.

B) Decommoditize your product: Put your heart and soul into your product, as well as everything that surrounds it. How you sell it, support it, explain it, and deliver it are all important. Competitors will never be able to match what you've accomplished with your product.

C) Pick a fight: When you choose a fight with a rival, you will discover that people who agree with you will rally around you.

D) Underdo your competition: Do fewer things better. Don't attempt to accomplish more; instead, try to do things differently.

E) Who cares what they're doing? Own your goods and service. When you focus too much on competition, you end up diluting your vision. Your chances of coming up with anything new are greatly reduced.

Chapter 5: Promotion

A) Welcome obscurity: If no one knows you at first, it's an opportunity to take higher risks in business by trying out fresh ideas.

B) Build an audience: Create a customer who will serve as the audience. This type of customer will contact you repeatedly. You will not have to spend a lot of money on marketing. "All companies have a customer. Lucky companies have fans. But the most fortunate companies have audiences"

C) Out-teach your competition: The greatest approach to win trust is to teach what you know. We all have useful information to contribute.

D) Emulate chefs: You, as a business owner, should also share what you know. Transparency is the key to outsmarting your worried competitors.

E) Go behind the scenes: Be open and honest about how your business works. This will strengthen your relationship with your client.

F) Nobody likes plastic flowers: Do not be ashamed to showcase your flaws. Imperfections exist, and people respond to them. That's why we prefer dying genuine flowers to perfect plastic ones that never change.

G) Press releases are spam: Always be specific. You don't stand out by telling everyone the same old story.

Chapter 6: Damage Control

A) Own your bad news: Be honest with your client, whether you have good or bad news. This will help you create a strong relationship with them.

B) Speed changes everything: When it comes to providing good customer service, it's all about being quick and friendly. Even if you don't have a proper answer, say anything. "Let me do some research and come back to you" can be really effective.

C) How to say you're sorry: A proper apology admits that you've made a mistake and expresses regret for it. Describe the problem and the short- and long-term remedies. Always put yourself in your client's position.

D) Put everyone on the front lines: Everyone on your team should be in touch with your consumers at least a few times a year, if not daily. That is the only way your staff will experience the pain your consumers are feeling. It is the pain that inspires individuals to solve the problem.

E) Take a deep breath: When you make adjustments, keep them. So, when individuals complain, demonstrate that you are aware of what they are saying. However, explain that you will let things go for a bit and see what occurs. You'll probably discover that folks gradually adjust.

My thoughts on this book: When I first started my own business, I read this book. For me, it was a year ago, but key concepts from this book are still relevant, such as not hiring when it isn't essential, treating clients as if they were the audience, and being very friendly with your clients. This book offers you the truth and provides you with the assurance that being little is not a weakness; working with some motive is a privilege. I liked how it was written in simple words and how it occasionally tells us about hard truths in business that we might ignore. It is recommended reading for individuals who are in business or who desire to establish one.

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